Small wheeled Moulton bicycles swept the British market in the mid 1960s, starting an almost Moonie-like cycling cult. This Ron Kitching advert is specifically aimed at this tribe of Moulton riders.

Two Gian Robert derailleurs are featured:

• The chrome finish Gian Robert Gran Sport, costing 45 shillings.
• The plastic Gian Robert Campione, costing 29 shillings and six pence.

The advert claims that the Gian Robert design had 'maximum wrap-round', and so was especially suitable for Moultons with their small top sprockets.

Many thanks to Andy Fraser for lending me this magazine and allowing me to scan it.

---

• Publisher: Sporting Cyclist
• Country: Advert from the UK, derailleurs from Italy
• Date: July 1966
• Derailleur brands: Gian Robert
• Derailleurs: Gian Robert Gran Sport, Gian Robert Campione